About us

25+

Years of Executive Leadership
Who We Are

A fractional sales leader with 25+ years of results

GrowthWise Sales Advisory is a fractional VP of Sales and sales consulting firm founded by Susan Cashion, dedicated to helping founder-led and PE-backed companies build predictable, scalable revenue.

Susan partners with CEOs and leadership teams to install the strategy, structure, and accountability required to turn inconsistent sales into a disciplined revenue engine.

Susan Cashion

Founder & President

Data-Driven Sales Diagnostics
Sales Xceleration Advisor
25+ Years Leadership
Proven Methodology

Fractional VP of Sales

Executive Coaching & Leadership Development

Sales Coaching & Training

Sales Hiring & Candidate Screening

Sales Infrastructure & Operations

Revenue Growth Systems & Analytics

Sales Management & Team Cadence

Growth Strategy & Go-to-Market Planning

Sales Strategy & Playbook Development

Sales Consultant & Consulting Firm

Mission and Vision

Our mission, vision, and guiding values

GrowthWise exists to help founder-led and PE-backed companies build predictable, scalable revenue engines through executive sales leadership and disciplined execution.

Install the strategy, structure, and accountability every growing sales organization needs.

Become the trusted fractional sales leadership partner for founder-led and PE-backed companies nationwide.

Integrity, accountability, and hands-on execution guide every engagement.

Questions

Top questions about Susan & GrowthWise

Find clear answers about Susan’s background, credentials, and how GrowthWise works with clients nationwide.

Susan has 25+ years building and leading high-performing B2B and B2C sales organizations, from emerging businesses to multi-billion-dollar enterprises, across market entry, turnarounds, growth, and exit preparation.

Susan is a licensed advisor within the Sales Xceleration network, giving GrowthWise clients a national, proven methodology and case study library alongside her own executive leadership experience.

 

Yes. GrowthWise is based in Laguna Niguel, California, but Susan works with clients nationwide, in person and remotely.

Manufacturing and industrial, environmental services, consumer products, technology, professional services, and healthcare — though her approach applies across B2B and B2C companies broadly.

You get direct access to Susan's own 25+ years of executive sales leadership, supported by the tools, methodology and resources of the Sales Xceleration national network — without the account handoffs or junior staffing common at larger firms.